Raw Material

Jeff Hansen,
X Magazine

Age: 30

Selection: "Behold the Little People" (page 152)

Recent reviews (from Beer Frame): "Consistently lands on the proper side of that frequently botched line between the ridiculous and the sublime." (From Twisted Times): "The layouts are gorgeous and the humor is megafuckinfunny."

Sample: no longer available

When did you launch your zine? What inspired you to do so?
I launched X Magazine in March 1990. Inspiration: Someone else's idea. Came on as art director, eventually ended up with publishing/editing/designing triple-threat hat.

Why publish a zine?
For the mail.

Have you published any other zines?

Any general tips for aspiring zinesters?
X71) Get your zine into Ulrich's International Periodicals Directory. Claim a subscriber base of around 1.7 million.
2) Work at Kinko's. Better yet, ask a friend to instead.
3) Don't ever list "poetry" on your submission to Ulrich's, even for a joke, because for years and years you'll get bad poetry that could possibly cause internal hemorrhaging if it wasn't for the accompanying SASE to be used at your discretion.
4) The sloppier your finished product, the more street cred you have. Print all-black pages and you could be the pie-eyed piper of your generation!
5) Keep other really bad zines lying around when you get the monthly request for a "free sample copy" from a weasel who "may" subscribe.

What's your favorite part of doing a zine?
Finishing/creating graphics/fonts.

In my other life, I'm a:
Programmer, graphic designer, writer, typographer, whatever pays the bills.


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